- Pudgy Penguins and OverpassIP have unveiled Igloo as a parent company.
- Igloo aims to create an end-to-end ecosystem for new people to come into crypto.
- Pudgy Penguins will serve as the brand to funnel users into Igloo’s ecosystem.
Pudgy Penguins, the popular NFT brand, and OverpassIP, a leading NFT licensing platform, have united under a new parent company, Igloo Inc., aiming to revolutionize the crypto experience for newcomers.
The newly introduced company announced to the crypto community that its mission is to create the largest on-chain community, fueling the consumer crypto revolution. Igloo emphasized its desire for crypto adoption not based on the fluctuation of crypto assets, but on enhancing the on-chain experience.
According to Igloo, Pudgy Penguins will serve as the flagship brand for its ecosystem. It identifies the NFT project as a key attraction, noting its potential to create an emotional connection with a brand that people are familiar with and trust.
Igloo further highlighted that its goal extends beyond creating a lasting blockchain ecosystem. The company announced it will introduce more functionalities in the coming months to realize its vision of creating an end-to-end user experience to bring crypto to the masses.
Pudgy Penguins launched in 2021 as an NFT project and has since grown into a prominent brand in the sector. As part of its expansion, the NFT project has secured partnerships with retail giants Walmart and Target. Last month, the project announced a partnership with Mythical Games, a renowned gaming developer, to develop immersive mobile-based video games, with a soft release scheduled for 2025.
Data shows that Pudgy Penguin’s floor price is around 9.13 ETH, equivalent to $30,700, as of the time of writing. The NFT project’s market cap is about $274 million, with a 24-hour trading volume of $1 million.
Source: Coinedition
